About Us
stokelab is Brisbane’s dedicated road running specialty store, created by the team behind The Trail Co.. After supporting the trail running community across Australia since 2016, we launched stokelab in 2023 with a simple goal: to create the best running store in Brisbane - a place built for runners, by runners, with service and expertise you can trust. To learn more about what we offer, visit our page on the best running store in Brisbane.
Our focus is simple: outstanding service, expert fitting and high-performance gear. Whether you’re new to running or chasing a marathon PB, we’re here with premium road running shoes, nutrition, apparel and friendly advice from real runners.
stokelab exists to make running more enjoyable for every pace, every distance and every runner.

What we do
We stand by a clear set of values in everything we do.
- Outstanding service: Personalised fitting and genuine care to help every runner find the right gear.
- Expert knowledge: We are runners ourselves, always learning and sharing what works.
- Quality products: We partner with trusted brands delivering shoes and gear designed for the demands of the road.
- Care for the planet: As a 1% for the Planet Business Member, we donate 1% of all sales to environmental causes.

Our Brands
We choose to partner with brands dedicated to performance, comfort and innovation. Our range includes the best road running shoes, apparel and nutrition available, from global leaders to local specialists we trust.
Our Team
We’re runners who love helping runners. Whether you're unsure where to start, have questions about training or want guidance on gear, we're here for you.
Our Road Running Shop in Brisbane
Alongside Australia-wide online service, our Brisbane store is open 7 days with expert fitting and one of Brisbane’s best selections of running shoes, apparel, nutrition and accessories.
Visit stokelab at:
stokelab, 76 Macgregor Terrace, Bardon, QLD 4065run with us – the monthly shop run
Once a month we meet local runners for a social shop run, shoe demos and a chance to connect with Brisbane’s running community.